JSquared Naturals

branding / packaging / website design


It’s lit

Founded in 2016 by Jeff and Jeff in Washington, DC, JSquared is a family company focused on promoting life balance through their line of therapeutic grade essential oil candles.

After a few years in business, they decided it was time for a grown-up facelift. Over the past several months we have worked with them to redesign their logo and visual branding, including new label designs for their all natural, handcrafted candles — and a shiny new website. The result is a polished, high-end brand that now matches the quality of their wonderful products.